The age of the online traveller

Online travel

The online traveller

Whenever I travel these days, I always start my journey on Google. I bet I’m just like most other people; Want the excitement of something new, but still like to feel safe and at home when I get there. With the growth of Internet access in the past 15 years, the Internet has become a leading force in tourism and travel marketing around the world. Now you can know all about the place you plan to visit, long before you board the air plain. I’m not sure if that is such a good thing. To me, the point of traveling is to see something new. That is why I love travel websites that do not reveal all the secrets.

Iceland is filled with little secrets: Caves with hot pools inside, lights dancing in the sky when you least expect it or tiny shops in the back alleys of Reykjavik that seem endless when you enter. When we first started working on goIceland and the bookiceland booking engine, we wanted it to be a good place for you to start off your journey. We don’t want to tell you all about your destination, but rather give you the tips that help you get the most out of your visit. We are not here to tell you the whole truth about Iceland, we are here to help you discover it for yourself!

Örlygur Hnefill

Örlygur Hnefill Örlygsson is the manager of Húsavík Hotels and co-founder of He has worked as a journalist at Fréttablaðið newspaper in Reykjavík and at the Parliament of Iceland, as an assistant to MP for North East Constituency.